The Kyrgyz National Academic Theater of Opera and Ballet named after Abdylas Maldybaev is located in Bishkek and is the only opera theater in Kyrgyzstan
Year 2022
Platforms Desktop web
Team project
Goals:
Pain Points:
Attract residents with a website redesign
Create a positive impression of the website
Convey the atmosphere of the theater
Make it easy to navigate
Difficult to navigate and understand, frustrating users
Outdated or unattractive design
Content contains too much text
Impossible to buy or book a ticket
Design process
Main page
Before
After
menu reconfiguration
logo development
easy access to information
difficulties in reading and comprehension
lack of hierarchy and organization
visual uncertainty
Site map
Theater repertoire
Before
After
Redirecting users to another site to buy tickets can lead to a loss of potential customers, reducing the relevance of the theater site
The entire repertoire as a text is difficult to comprehend and the current site offers to buy a ticket on another site